Barney Austen On Posterous

Goodwill comes with a customer when you have generated a solid working relationship with them.

Goodwill comes with a customer because you have delivered what you said you would when you would.

Goodwill come with a customer because you acted openly and honestly with them.

Goodwill is depleted when one part of a company fails to deliver it's promises.

Goodwill is depleted when the truth to the client starts being selective.

Goodwill is depleted when you can't stand over your word.

Goodwill is not easily won back!